From Halal Heritage to Modern Comfort Food for All: Humza Relaunched
Humza has always been a trusted name in halal food, catering primarily to the Muslim ethnic community in the UK. As we embark on a new chapter, our goal is to expand the brand’s appeal to a wider and younger audience, including millennials, Gen Z, and Gen Alpha. We are transforming Humza from a traditional halal brand to a contemporary choice for anyone seeking authentic halal comfort food. This evolution is marked by a modern, minimalistic logo that retains the beloved green colour and halal seal, reflecting both our heritage and our forward-looking vision.
The new visual identity of Humza is designed to be simple yet bold, ensuring it stands out and is easily recognisable. The refreshed logo features an arch that transforms into a smile, symbolising “Humza Happiness” and the joy our food brings to our customers. The thin crescent line under the logo, inspired by the auspicious moon, adds a touch of ethnic charm and harmony, while the tomb motif completes the logo unit, maintaining cultural resonance.

celebrity endorsement/influencer marketing

micro site
digital campaign



360° branding

