Blogs
Amidst all the gloom and doom of stubborn Covid-19, Brexit unboxing, and fiercely debated economic revival, British Muslim has a silver lining: Festival of Ramadan. The market too is gearing up for the high season…with some uncertainty though!
“Son, a man is nothing without a purpose” so said my father once. And perhaps his father to him. I wonder marketing has subsumed this wisdom of our forefathers. I mean, just look around us, we the marketing whiz kids! Storytelling, Man of values, Know your enemy/competition, guerrilla advertising, a battle of the minds…we have enamoured ourselves with social insights.
A few days back, I came across an interesting post on Instagram by a Stay-at-home mother, who shares her parenting journey through her blog promoted on Instagram. Then there was also a post by a fitness trainer inspiring people to hit the road at 6:00 am.
Unless you are living under a rock, you will come across an influencer post on social media platforms. Passionate people committed to a skill or knowledge and its propagation for mutual good. And boy, there’s something special about Instagram. And there can’t be a better time to start influencer marketing on Instagram for your brand than this year 2020.
Why do we call a product by its generic name, while others with their ‘name’? Mostly you’ll say ‘Give me a COKE’, or ‘Give me a Pepsi’ only a few would say ‘Give me a cold drink’. Here the consumer is making a choice. Preferring one type of cold drink over the other. Why? The difference lies in a product becoming a brand. A metamorphosis, which is an art, a science.
We try harder – so said the famous tagline of AVIS taxi campaign, once. We are what you’d expect from a smaller digital agency: accountable, autonomous, nimble-footed and amiable. We work as an extension of your Sales and Marketing. To do the thinking, planning, execution and implementation based on science of research, insights from data, and raring to prove creativity. That’s why we have been able to deliver scale and connect brands to the UK customers.
We try harder – so said the famous tagline of AVIS taxi campaign, once. We are what you’d expect from a smaller digital agency: accountable, autonomous, nimble-footed and amiable. We work as an extension of your Sales and Marketing. To do the thinking, planning, execution and implementation based on science of research, insights from data, and raring to prove creativity. That’s why we have been able to deliver scale and connect brands to the UK customers.
We try harder – so said the famous tagline of AVIS taxi campaign, once. We are what you’d expect from a smaller digital agency: accountable, autonomous, nimble-footed and amiable. We work as an extension of your Sales and Marketing. To do the thinking, planning, execution and implementation based on science of research, insights from data, and raring to prove creativity. That’s why we have been able to deliver scale and connect brands to the UK customers.